Why do your customers buy your products? Do they buy your products because they really "need" them or because of their "want"? Do not be confused that people buy what they need, because people actually buy what they "want" more. Demands are driven by logic but the desire is driven by emotions. Emotion, therefore, is a key factor in boosting consumer purchasing decisions. So it is not surprising that marketers and business owners routinely use emotional elements to achieve their marketing goals.

And sometimes, customers do not really have too much demand or are willing to choose to use your product or service but they are especially inspired by the smallest things, such as a nice 3D pop up card.

Emotional branding

Everyone likes to be gifted, no gift is not astonishing and enjoyable. In particular, business owners increase their brand identity by placing custom 3D pop up cards that simulate their products, services or logos, and directly affect the emotions hidden within each potential customer. Similar to the Vespa pop up card template below, when opening the card, customers will shout up because of the interest in a 3D Vespa that is full of decorative details and parts of a real one.

Vespa pop up card - a custom design with a 3D Vespa that is full of decorative details and parts of a real one.

Emotional advertising

Emotional advertising with 3D pop up cards is the smartest and most impressive way, replacing the usual way of introducing products or services that is not outstanding. 3D pop up cards can evoke emotions, humor, curiosity or happiness in the customer. These are the cornerstones of emotion that other boring forms of advertising can not explore.

Content marketing

In the age of media, marketers are often dominated by traditional and "mechanical" marketing methods. Therefore, in the creative process, the marketing team realized that "content" is a "weapon" in modern marketing. And sometimes, consumers are less interested in long-winded sales articles, but they easily fall for the messages that is short but emotional in every 3D pop up card they receive.

Viral marketing

Word of mouth - a popular form of social networking that is dominating the world today. Within each person there is a need to "show" what makes them interested and excited. If you gift your customers a 3D pop up card that is both your business and aesthetically pleasing, we are sure that they will not only look at it alone but also show off it to many other people by talking about or sharing on the social networks. And is it with only a small 3D pop up card that your brand or products is approaching more people in a effective way?

With the unlimited creation of custom 3D pop up cards, every product, service or image of the business can reach the customer in a very subtle and undeniable way!

Paper Color

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