Greeting cards are used as a gift to send your feelings to relatives, friends, customers. Traditional greeting cards are usually rectangular, but in modern times, in addition to the rectangle, it is easy to see round or square shaped forms with many unique styles.

You know, a jumbo-sized greeting card would appear too loud and obnoxious for an intimate party for family and friends. While a mini-sized greeting card is not advisable for holding. So knowing the popular standard greeting card sizes is a useful part of the planning process.

What is the most common size in making greeting cards?

That is an interesting question and we can tell that “5x7 inches” (actually 5 1/4 x 7 1/4 inches) is the most popular sizes for card makers is listed in both North American and International ISO sizes.

Not only for greeting cards, “5x7 inches” is also a popular, standard card size for invitations, wedding cards, 3D pop up cards and more.

Why “5x7 inches” is the most common size in making greeting cards?

It satisfies the “Golden ratio” in design

First, let us introduce a little bit about this “Golden Ratio”.

In design, there is a perfect ratio called the “Golden Ratio” or also known as the “Golden Section”, “Golden Mean”, “Divine Proportion” or Greek letter “Phi” (Φ) that is equal to 1.618. This is a mathematical ratio and when used in design, it fosters organic and natural looking compositions that are aesthetically pleasing to the eye. It means that when we applied the Golden Ratio in design of greeting cards, it increases aesthetics— creating and appreciating a sense of beauty through harmony and proportion as well as providing a sense of artistry.

And based on the complex calculations of experts in the field of design, “5x7 inches” is considered one of the most popular gold ratios used in product design, including greeting cards. This means that the greeting cards that are produced in size 5x7 inches will be loved unconditionally and match the aesthetic preference of most people.

It fits standard envelope size

Whether you are making greeting cards for fun or profit, we are sure you need a greeting card that can fit into the popular and mass-produced envelope sizes in the market, not a greeting card that is too large or too small that you have to spend time and effort to find the envelope that suits it or consider making your own, it is right?

And with the size of 5x7 inches, the greeting card perfectly matches the A7 envelope size that is one of the most popular standard size envelopes widely produced and used in the world. And by this combination, you will get the following benefits:

  1. It is useful if you are making a batch of cards, for instance several similar holiday cards or a batch of invitations, for mailing or gifting.
  2. Factor on any additional embellishments or features in your card design are not delivered damaged and arrives in tip-top condition even after a long-distance transport.
  3. Because “5x7 inches” are within the size for ordinary letter so it requires no additional postage so long as they weigh 1 oz. or less in some countries, such as America.

So after all the above, if you need the 3D pop up greeting cards of 5x7 inches, let check our latest items at: http://papercolor.net/product-pop-up-card

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